Deliverability and Your Email Campaigns – What You Need to Know
Useful article here by Vertical Response on deliverability of email newsletters – always an important issue, the rules of which are changing on the time. Getting your emails delivered is one of the main reasons why I recommend an email service provider. They handle all this stuff so you don't have to.
Why Quality beats Quantity in Newsletter Subscribers
I was listening to an interesting webinar from Vertical Response (they're the guys I've partnered with for my email newsletter service) today. Several things came out of it worth noting – I'll blog about them all in the coming days. One of the stand-out points was about list size. The bottom line on list size…
Can people sign up for your newsletter on your website?
From time to time I visit my real estate newsletters clients’ websites, just to find out more about them so I can help them more in future. And here’s a strange thing. These people have newsletters. They mail them out. Yet on their websites there’s often no mention of them. That’s a big mistake. These…