Principles of Good Website Design

There are a lot of principles that go into website design. It is something that should never be rushed. Many people think that if they follow one principle they will have a great looking website that will draw traffic to their website. The truth is that you need to have many principles before you can…

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How to Use Twitter for Your Newsletter

Gotta love Twitter. It’s like a world-wide networking party – without holding a glass of orange juice in one hand. Here’s how I use it to make my newsletter. I tweet (and link to) anything I find online that I think would be interesting to my Twitter followers and my newsletter readers. After all, networking…

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The Best Way to Send Out Email Newsletters

A common question I receive from people interested in my real estate, mortgage and insurance customer newsletters is whether they can send them using their own email software rather than the hosted service I offer. (With a hosted service, you upload your email list to a website, which looks after the design, list management and…

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Issuu: A Way to Put Your Print Newsletter Online

If you’ve visited the website belonging to a glossy magazine, you’ve probably seen an online facsimile of the magazine – a little widget they use to allow you to “flip” pages of the real magazine…but online. That kind of technology was quite expensive. But now there’s a website, called Issuu, that is doing the same…

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Entrepreneur’s guide to Web 2.0

Once upon a time, if you wanted book-keeping software, a word processor or a customer relationship management database, you’d have to go out and buy some (expensive) software which you’d then have to install on your computer. One of the great things about the whole Web 2.0 thing is that hundreds of companies have sprung…

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