Here’s How to Host an Open House

While advertising, the MLS and social media are great tools to get your home sold, probably the best way to introduce your home to prospective buyers and their agents is to host an open house.

The expertise of your agent will be the key to the success of your open house. Let your agent help you with the setup of your home and scheduling the open house dates. As with everything, timing will be important. In order to maximize the traffic through your home, don’t plan an open house on holidays or during special events.

Your agent will be the greeter who will welcome prospective buyers. The agent’s experience will provide the tools to answer questions and show buyers the standout features of your home. Any buyer feedback will be communicated back to you.

Since a homeowner’s presence is a distraction at an open house, it will be best if you disappear for a few hours. This will allow buyers to speak freely and make their own judgements. Your agent is the best one to take prospects through your home and point out the details.

Your role in hosting your open house begins with getting your home sparkling clean. Eliminate clutter and organize your closets in preparation for inquisitive buyers. Stage your home by first removing family photos and personal items. Allow as much natural light to shine in as possible. Display some flowers, set the dining room table and determine what furniture needs to be removed or added. Since first impressions are so important, be sure to have your landscaping manicured.

As your agent, I regard open houses as one of the most valuable marketing tools if you are selling your home. Call or email me to discuss how to make the most of your open house.